Sales Director, bTV Media Group
Vessela Dimova is part of bTV’s team ever since the launch of the station in 2000, when she took the position of Sales Executive. In 2006 she was promoted to General Sales Manager. Her team was engaged in selling the airtime of bTV, GTV, Fox International Channels and www.btv.bg.
After bTV's acquisition by CME in 2010 she is appointed as Sales Director of bTV Media Group, responsible for the sales results of the combined group of 6 TV channels (bTV, bTV Comedy, bTV Cinema, bTV Lady, bTV Action and RING.BG), all the Web domains and 6 radio platforms of the group.
She is a solid professional with large experience in the sales area, a strong strategic thinker and network developer, extremely result-driven and proactive in applying different sales methods. Dimova has unique expertise and knowledge on the Bulgarian ad sales market with a remarkable track record of success in the area.
Before stepping into the broadcasting business she worked as a sales person in one of the biggest textile companies in Europe - Miroglio SpA, headquartered in Piemonte, Italy. Her experience there embraces the period between June 1998 and August 2000.
Her original educational background is humanitarian. In 1999 she graduated as a Master in Classical and Modern Italian Literature from the Sofia University "St. Climent Ochridski".