360 Livestream - The New Standard in Broadcasting The Grand Finale Of "The Farm" - A Special Multi-Platform Proposal

The high-tech finale of "The Farm" season 5 was watched by over 140,000 users online

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During the Fall season of 2019, we provided a unique chance for consumers to become part of the culminating moments of the "The Farm" finale. Along with this, we gave the opportunity to a number of brands for a memorable and effective product placement and ad positioning on one of the largest stages in Bulgaria. We engaged the audience with amazing 3D advertising forms, showing them spaceships, cookbooks and even metal lions. The 360° video that we broadcast from the finale of "The Farm" was one of the most watched videos on Youtube, and for a week it was number 2 in trending videos for Bulgaria.

This year as well, we are giving advertisers the opportunity to become part of this wow experience through our multi-platform offering, consisting of TV, digital and radio presence.

Through the successful implementation of 360° Livestream and the enrichment of its portfolio of alternative forms of online advertising, bTV Media Group provides brands with an innovative and attractive media environment for communication, in the context of high quality content. In this way, the messages reach the numerous TV and online users at the same time.

bTV Media Group

Sales Department

Sofia 1463

Bulgaria Square No.1

National Palace of Culture, Administrative Building, 11th floor

Tel. (+359) 2 9176 800

Fax: (+359) 2 9176 886

e-mail: [email protected]