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The holiday sales season kicks off in bTV Media Group with a special proposal for the upcoming Black Friday, which has become an integral part of our gift shopping.
The goal is for the business to reach and explain to customers its Black Friday campaigns through the unique combination of television, radio and digital platforms.
The mix of prestige media channels gives brands the opportunity to explain to users how to get the most of the incredible discounts.
The information campaign will be launched in a special segment on Radio N-JOY, "For a successful Black Friday", in which during the week before the important date listeners will learn about the tricks and techniques to use the offers to their advantage.
A wide interactive information campaign will be launched on TV in the show "Before noon". It will give valuable advice to viewers from all points of view on how to take advantage of the discounts to the maximum so that they can get the desired products.
In the digital world of bTV Media Group the campaign will be continued with information materials on Ladyzone.bg and bTVnovinite.bg, as well as with special DMP display and video advertising forms.
The combination of radio, digital and television promises maximum explanation and success for consumers to take advantage of, in order to buy the desired goods at a fair price during Black Friday.
bTV Media Group
Sales Department
Sofia 1463
Bulgaria Square No.1
National Palace of Culture, Administrative Building, 11th floor
Tel. (+359) 2 9176 800
Tel. (+359) 2 9156 513
Fax: (+359) 2 9176 886
e-mail: [email protected]