Satisfied Clients Are A Solid Measure Of A Job Well Done

Once again, bTV Radio Group reaffirms its leading position in the field of radio games

Реклама

How can we be sure that we have given everything possible and our work is not just done, but well done? Well, satisfied customers are a sure measure of a job well done. As a company that has held the top positions in the radio market for more than 20 years and continues to grow today, we at bTV Radio Group can say this from experience.

We received another confirmation of our leading position in the field of radio games a few weeks ago, when Kaufland Bulgaria entrusted us with a joint game on the occasion of their 15th anniversary. For two weeks on N-JOY's Facebook page, we asked a question about "15 years of Kaufland." Each FB post was accompanied by an appropriate vision related to the holiday and the issues. Every day, a listener who gave the correct answer won the daily prize - a voucher of a certain value.

In addition to the basic mechanics, Radio N-JOY actively supported the game. Live announcements from the presenters in the morning, lunch and afternoon block stimulated the listeners to be active and provided enriching information about the achievements and the main vision of the client. For convenience and greater clarity, we have created a subpage on the website of www.njoy.bg  with information about the game and the sponsor.

Within the game for a period of ten days we had 17,723 interactions, 12,690 impressions and received 9,749 responses. The achievements of the game are evidenced not only by the data received, but also by the feedback we received from participants and the client. Our work with Kaufland Bulgaria was in-depth and easy, and we will be happy for our good relationship to draw many more well-executed future joint campaigns.