Alexander Boytchev is the Digital Director of bTV since November 2015. Prior to taking that position, he has been responsible for the digital content development of the group`s web sites.
Boytchev has more than 16 years of media experience. He started his career in Capital Weekly newspaper as a business journalist. Through the years he has been editor-in-chief for different magazines and web sites, among them .net magazine, Bacchus Magazine, menbox.bg etc.
Boytchev`s field of expertise covers digital media, telecommunications, automotive industry, marketing and lifestyle content.