About bTV
bTV is the first private national TV station in Bulgaria.
bTV’s program was broadcast for the first time on June 1st 2000, thus breaking the monopoly of the public national TV station and changing entirely the media environment in Bulgaria. For 10 years bTV firmly established itself as the most watched TV channel in Bulgaria with over 38% share of all viewers and with leading positions on the advertising market.
bTV is the leading channel in bTV Media Group. bTV Media Group is part of the family of Central European Media Enterprises (CME). CME is the leading vertically integrated media company in Central and
bTV is the indisputable leader with regard to quality and diversity of TV programs. The station is the absolute innovator on the Bulgarian market that sets the trends in TV programming.
Ever since its start in the summer of 2000 bTV offers a thematic selection of exclusive programs, that provide a wide range of positive emotional experiences – locally-produced series, entertainment shows, reality formats, talk shows and comedy programs, movies. The news and current affairs programs of bTV are of key importance to the channel, having established themselves as the information leader with exceptionally high rating of viewers’ trust. bTV News provide the most important and trustworthy information and all points of view on the events of the day.
bTV is a socially responsible media and its mission is to form positive values in the Bulgarian society. It initiates and supports many charity, social, cultural and eco campaigns.
bTV is the station with the greatest number of prestigious industry and CSR awards won over the years. The most significant include the award “Largest Corporate Donor for 2008” bestowed by the Bulgarian Donors’ Forum in 2009, 2010 and 2011 for the numerous socially responsible campaigns, initiated and supported by the station. bTV was awarded the prize “My Love Marks” in 2009 and 2010 in the media category, and in 2011 was distinguished as the most loved brand in all 25 categories. bTV is also among the strongest brands on the Bulgarian market, according to the global organization Superbrands for 2007, 2008 and 2009. bTV News were distinguished with more than 20 prestigious awards only in the past couple of years. The most significant international award -
bTV is digitally equipped, using DVC PRO for quality TV production, and in 2006 was the first to implement the state-of-the-art HDTV technology.
bTV is a preferred employer, giving its employees the chance to introduce the market innovations, and utilize their full potential.
bTV, National Palace of Culture, 1, Bulgaria sq., floor 11, 1463 Sofia
Phone: +359 2 9176 800, Fax: 359 2 952 1483
