Dayvertising
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Duration: different, according to the specific channel
Broadcasting: in promo block
Production period: depends on difficulty, not shorter than 20 business days
The Dayvertising is an alternative advertising form that allows the client to discretely advertise a product selected by him, on the occasion of a certain holiday. Usually the product is incorporated in the elements of the television company's brand, created especially for the specific occasion.
It's carried out by the Creative staff of bMG after having received the client's output material.
