Over 1.2 Million Viewers Welcomed the New Year with bTV
The Comedians and Slavi’s Show Were Again Most Preferred
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bTV's festive program gathered over 1.2 million people to the screen, according to GARB data for audience interest on New Year's Eve.
The special editions of The Comedians and Friends and Slavi’s Show traditionally attract the largest audience each year, but at the end of 2018, it reached about 300,000 more people compared to 2017. Between 20:00 and midnight, the holiday program, with bTV's most beloved comedy stars and a dozen favourite artists, was preferred by over 50% of all viewers who watched television on New Year's Eve. At the same time, Nova's entertainment program was watched by nearly 360,000 viewers, and the New Year's Eve program of BNT1 – by 313 000.
bTV's holiday air was also most preferred by viewers in the 18-49 age group - 46.98% watched The Comedians and Friends and Slavi’s Show. Nova’s program attracted 15.59% of the audience, and BNT’s holiday offerings - 11.88%.
Contacts:
bTV Media Group
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Тel. (+359) 2 9176 800
Тel. (+359) 2 9156 564
Fax: (+359) 2 9176 886
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