Uplifted Brand Integration Opportunities This Fall in bTV's Most Watched Reality Formats

For the first time Bulgaria’s Got talent fans can give a second chance through online voting


Also for the first time Bulgaria’s Got talent will launch "Save a Talent". In an online poll the fans can give a second chance for the grand prize by sending one of the dropped out contestants to the grand finale.

The vote will begin with the first semi-final of the show - November 24, when the first ten participants will drop out - and will last for 3 weeks until December 9.

Who will be the saved talent - we will find out on December 15 from the live broadcast on bTV.

The vote provides many opportunities for brand integration - in addition to standard advertising formats, we can create special exclusive content available on talant.btv.bg as well as on social media.

Same as „Save the talent“ our 360 ° Live Stream from the grand finals of “The Farm” and “Bulgaria’s Got Talent” provides a unique viewer experience as well as an incredible opportunity for effective advertising campaigns for brands.

The 360 ° video, combining high quality content and innovative impactful technologies, is broadcast online, which allows us to bring to our audience a unique, premium experience, and make every user feel as if live on the stage.

Especially for the 360° Live Stream, short brand animations called 360° cut-ins are produced. During the 360° stream, the animation is visible regardless of the direction of the stream.

By successfully implementing the 360° Live Stream bTV Media Group provides its partners with a new and attractive media environment for communicating their brands. Through it, their messages reach many TV and online users at the same time. Once again, the media company has offered a successful solution based on both the power of latest technology and high quality content.


bTV Media Group
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