Radio N-JOY Prepares Summer Filled with Numerous Adventures and Alternative Promotional Forms for its Partners

The radio is launching a series of campaigns that will allow advertisers and partners to be part of outdoor activities and diverse forms of advertising that ensure positive consumer experiences


All fans of the hit music and advertisers will be able to participate in the large-scale campaigns that the country's largest musical radio chain has included in its program for the upcoming months.

Starting on the second week of May, N-JOY will strongly support Shell's quality food campaign, which is focused on the fact that there is always a way to eat something delicious and make our trip even more enjoyable even if we  don’t have time. Fans will be able to see the ambassador of the quality food - Inspector N-JOY himself in his meetings with a number of stars in different Shell locations.

At the beginning of June, when major trips begin,  starts the adventure of Inspector N-JOY with our loyal partners! Together with some awesome vehicles, including electric cars and hybrids, the emblematic radio host will tour the country to unite car fans and hit music lovers. More details are coming soon!

In order to reach as many of its fans as possible in the N-JOY Summer campaign, within 6 weeks, the favorite radio's mobile studio will continue its tour through Bulgaria and will delight the fans with great prizes. For yet another year, our guests will be celebrities from reality formats such as "The Voice of Bulgaria", "MasterChef", "Home Makeover" and others. All fans of the good mood and the hit music will be able to meet with the radio's hosts and join in the games of the mobile studio of N-JOY. Our hosts will be six great hotels where each participant can win a dream vacation at sea or the mountain., Each guest will also be able to enjoy the program especially prepared for the precise hotel.

Radio N-JOY will not disappoint its listeners and for a third consecutive year will give them the chance to win airline tickets to a dream destination, and great suitcases from American Tourister! "Around Europe with Radio N-JOY" awaits fans of hit music to join the adventure in August.

To send off the children with a smile to the beginning of the new school year, the radio will again organize grand fall celebration in the South Park. "Back to School" will delight people both young and old with a grand concert, lots of outdoor games and great prizes for everyone!


bTV Radio Group
Sales department
Sofia 1463
Bulgaria sq. No. 1
National Palace of Culture, 11th floor
Тel. (+359) 2 8039 090