The British author and marketing expert talks about consumer choice and advertising strategies for the first time in an interview in Bulgaria for bTV Media Group
bTV Media Group’s majority owner together with the other members of the European Media Alliance (EMA) to address changing media landscape at large scale and to cooperate in the strategic areas of streaming, technology and monetization
The users - fans of the impactful shows, series and newscasts of bTV Media Group, now have an even better and easier access to the premium video content
The range of the bTV Radio Group platforms, combined with the television and digital channels of bTV Media Group, give advertisers the opportunity to promote their brands and enhance their impact on the audience