bTV Media Group invites its business partners to integrate their social responsibility programs with the 9^th edition of the largest civic initiative in Bulgaria – Let's Clean Bulgaria Together!

With each consecutive year, the campaign increases its reach and followers, proving that the idea of ​​a cleaner and more beautiful environment is a socially desirable behavior. This year, it can become even larger in scale with the support of socially responsible companies.

On September 14, 2019, Bulgaria will launch the second edition of World Cleanup Day, which will end in Hawaii on the night of September 21^st. Last year, hundreds of socially responsible campaigns from 159 countries and millions of people from all over the world joined the global initiative. This year as well, Let's Clean Bulgaria Together is held in support of the largest civic initiative, World CleanUp Day. What’s new in 2019 is that the campaign is extending its scope with new opportunities to improve the environment that we live in. On September 14^th, volunteers from all over the country will be able not only to clean the polluted areas, but also to initiate other god deeds, such as renovating kids’ playgrounds and gardens, save destroyed forests or plant new ones, repair tourist signs, pain benches and give other good examples to make Bulgaria not only cleaner but also more beautiful.

Joining the initiative's affiliate network enables companies to invest knowledge, skills, volunteerism and care in cleaning and cultivating a favorite and significant place for the region, as well as engaging employees, business partners and clients with a good example.

Participation in the campaign provides diverse opportunities for developing useful social relationships as well as for realizing employee engagement and employer branding initiatives.

bTV Media Group is ready to support business partners who want to get involved in Let's Clean Bulgaria Together on September 14, in the following ways:

• Introducing the partner's team to the goals, ideas and capabilities of the ninth edition of Let's Clean Bulgaria Together by bTV faces, on site at the company's office.
• Assisting a quick, convenient and affordable production of T-shirts and other materials with the campaign logo. Various banner sizes, social media visuals (work files and visualizations), as well as suggestions for co-branded materials. If the company wishes to produce the materials by itself, bTV will provide additional graphic elements.
• Providing a co-branded video - a visual with the company logo and a call to join in Let's Clean Bulgaria Together. The video can be used to mobilize employees and/or the public through the communication channels of the partner.
• A visit by the mascot of Let's Clean Bulgaria Together, Zelenko Zelenkov, at the partner's office in the period until August 31. Each volunteer team will have the opportunity to record the visit and share the materials with the initiative’s team, to be promoted through the platforms of bTV Media Group.
• Opportunity to communicate visuals of Let's Clean Bulgaria Together in the partner's channels, through which their philosophy and values ​​can be tied to one of the largest and most popular initiatives in the country.

bTV will support the partners’ original and inspiring ideas to mobilize volunteers on September 14^th through its channels.

For further information and assistance you can contact our team at: [email protected] and by calling 02/9156 569 and 02/9156 690.