For the 10th consecutive year, "Let's Clean Bulgaria Together" will unite institutions, non-governmental and business organizations and volunteers in the name of the cause of a cleaner environment. The campaign, which is part of the bTV Media Group project "THE GOOD EXAMPLE", will be held in support of the causes of the world's largest civil movement "Let's Do It World". In 2022. The World Cleanup Day, in which for 6-th time Bulgaria will take part, will be held on September 17.
This year the largest national volunteer initiative in our country - "Let's Clean Bulgaria Together" will be held under the title "Lend a hand to nature." It is aimed at personal responsibility and contribution to the care for the cleanliness of the planet, the future and the upbringing of children.
"In the past two difficult years, our highest priority has been health - both our personal and nature. Isolation during a pandemic strengthened people's connection to nature, in which we all sought salvation. In 2022 comes the moment when we will all take care of it again, because it is our common home and on September 17 with the campaign "Let's Clean Bulgaria Together" we will prove that the power is in our hands", said Maria Lazarova, Manager of CSR Projects In bTV Media Group.
Every year the participants in "Let's Clean Bulgaria Together" are among the most active in the world. Since its inception, the most emblematic volunteer eco-initiative in Bulgaria has received the support of over 2,500,000 volunteers from all over the country. The Ministry of Environment and Water has collected nearly 94,000 tons of waste, which is equivalent to more than 200 fully loaded Boeing 747 aircraft, and more than 18,800 unregulated landfills and contaminated areas have disappeared from the map of Bulgaria. "Let's Clean Bulgaria Together" has won a number of national and international awards and recognitions for the results achieved.
The start of this year's World Cleanup Day will be given today - June 15 with a large-scale action in front of the European House in Berlin, during which appeals for support will be made by President of the European Parliament Roberta Metsola, President of the European Commission Ursula von der Leyen and Mayor of Berlin Francisca Gifai.
About The Good Example
The socially responsible project of bTV Media Group - "The Good Example" continues to inspire, relying on the power of personal responsibility, manifested through active participation in causes, volunteer actions and individual initiatives. bTV Media Group, as part of the CME family and the international company PPF GROUP, continues to be committed to important social causes and partnerships that seek to improve people's lives. Our socially responsible mission is to support and initiate projects that develop civil society and are based on shared ESG standards (Environmental, Social and Governance - environmental, social and corporate governance) as part of sustainable and responsible investment.
About "Let's Do It World" and World Cleanup Day
The aim of the initiative is for more than 190 countries to organize clean-up actions in one day, striving to engage at least 5% of their population in the problems related to environmental pollution.
Since 2018, World Cleaning Day brings together millions of people for the greatest waste collection day in human history. In 2018, 17.6 million, and in 2019, 21.2 million people joined the epic 36-hour green wave of cleanup around the world - starting in New Zealand and traveling the world before ending in Hawaii.
All these conservationists came out despite the challenges of 2020 and 2021.