They call January "the endless Monday." Contrary to the glory of the first month of the year, traditionally devoid of special events worldwide, the sports program of bTV Media Group, led by the RING channel, will broadcast sports content from the King's Cup, the Spanish Super Cup, consecutive rounds of European Championships. And the Portuguese Primera Liga.
With the risk of getting dizzy from listing all this, the long-awaited Africa Cup of Nations 2021 started on January 9. The tournament, which was supposed to take place last summer, will last until February 6, and in it we will see some of the biggest stars of modern football such as Mohamed Salah, Sadio Mané and Riyad Mahrez. All matches will be broadcast live on RING and Voyo.bg, and the sports channel expects to host over 40 live matches from the 52nd match in the tournament.
Fans of the gaming industry and e-sports will soon find recognition in a premiere local show focused on video games. For those who are even more curious, bTV Media Group responds with a new sports podcast with the participation of personalities from Bulgarian and world sports in an open conversation about the topics that excite the viewer. The sports emotion will unfold on all platforms of the media, in unison with the dynamics of modern everyday life and the need for information.
You can find an up-to-date program for each sporting event on the bTV Media Group channels on our website, and our team is available to offer the appropriate placement options.