We invite you to share the Halloween emotion together with our audience, through memorable presence in the unique combination of television, radio and digital platforms.

In October, we offer branded integration in the special selection of top titles in the MegaHit slot on bTV, and co-branded announcements promoting the movie slot. The branded Halloween promo-bug is planned in all time slots on bTV.

Additional audience engagement is achieved through branding the comedy channel bTV Comedy.

You can get the attention even of the youngest viewers if you connect your brand to a specific character on Cartoon Network in a partner spot.

In the period before Halloween, on the air of Radio N-JOY, we are organizing a fun game, where listeners will be able to join and win exciting prizes from the sponsor. There are three game options provided, and the client can choose one of them:

1. What kind of a Halloween creature are you? - A quick and fun test of 3-5 questions on the radio website, with the answers determining if the participant is a werewolf, a witch or a vampire.

2. Halloween signal - Listeners are on the alert for the special Halloween signal, and they should dial *7576 to make the coolest phone call and say which signal it is – a wolf howl, a witch’s laugh, or candy unwrapping.

3. Trick or treat? - Listeners will try their luck with the Radio N-JOY wheel of fortune, getting either a “Trick” or a “Treat” and win prizes from the sponsor.

In the period before Halloween, we will create a branded section on the bWEB lifestyle website where we will reveal the secrets of good and effective Halloween make ups in different videos and articles. The advertisers will get 100% branding of the section at ladyzone.bg, as well as banner and video communication with DMP targeting throughout the bTV Media Group network.

The sales team remains at your disposal in case you envision even more memorable integrations!

Contacts:

bTV Media Group
Sales department
Sofia 1463
Bulgaria sq. No. 1
National Palace of Culture, 11th floor
Тel. (+359) 2 9176 800
Тel. (+359) 2 9156 564
Fax: (+359) 2 9176 886
e-mail: [email protected]