Both btvplus.bg and bTV's livestream (http://www.btv.bg/live/) provide advertisers with access to an audience with a different way of consuming television content, which is difficult to access via advertising campaigns on air
The British marketing expert is known to advertising and media professionals across the globe and now his first book “The Choice Factory” is also available in Bulgarian
The British author and marketing expert talks about consumer choice and advertising strategies for the first time in an interview in Bulgaria for bTV Media Group
This year as well, the unforgettable adventure "Back to School" with Radio N-JOY will traditionally be held in the capital's South Park right at the start of the school year - on September 16
